Retailers, do you plan to participate in Free Shipping Day this year? “What is Free Shipping Day?”, you ask. Free Shipping Day is the day that thousands of online stores offer free shipping with delivery by Christmas Eve. Now in its sixth year, Free Shipping Day lands on Wednesday, December 18, and as always, near the tail-end of the shopping season. It’s quickly becoming a Christmas tradition for gift shopping procrastinators!
Did you know?
- Free Shipping Day beat Black Friday’s online spending 2 years in a row by over $250 million!
- Free Shipping Day became the third-heaviest day for online shopping in U.S. history just 2 years after it was created!
To participate in Free Shipping Day, your store must offer free shipping on all orders. Offers that include a discount (like 10% off) in addition to free shipping can expect to receive a great response. To sign up for Free Shipping Day, complete the merchant sign-up form.
So…just ship everything for free? Sounds so simple, doesn’t it? How does an online store provide free shipping on all orders? Do they offer a limited inventory selection on that day, or do they jack up the prices across the board? Maybe their products are small and can easily be shipped without too much expense?
All Free Shipping Day offers are to be revealed on the Free Shipping Day website at 12:01am EST on Wednesday, December 18, 2013. Will you be selling or shopping – or both?